Education shaping
your future

A kaleidoscope of cultures, Les Roches is home to innovative and entrepreneurial minds thriving to change the future of hospitality.
Les Roches Global Hospitality Education was founded in 1954, and is one of the world’s leading hospitality business schools.
It has two international campuses with more than a hundred nationalities enrolled. It offers a unique program fostering the development of entrepreneurship.





- The campus offers a true Alpine experience, with a focus on winter-sports.
- Many events and clubs are available to students: from playing soccer, basketball and golf to joining a wine club, and participating in charity or cultural events.
- Academic study is combined with experiential learning (room and guest service, kitchen, front desk, etc.)





- The curriculum follows the Swiss teaching model of experiential and academic learning, just like the one in Les Roches, Switzerland.
- The Marbella campus is an open-air classroom, surrounded by luxury establishments and bathed in Mediterranean sunshine all year round.
- Moreover, fun is never far from the classroom! The beach provides great opportunities for extra-curricular activities: run down anytime to the seafront for a swim, or to try windsurfing, jet skiing, and even parasailing!
Innovation as priority
Innovation is at the heart of Les Roches’ academic priorities under Spark, its innovation sphere. Sparks brings together applied research projects with students, faculty & companies, supports pre-incubation and incubation services for start-ups, and offers spaces dedicated to innovation on its campuses (VR Lab, Incubation, Coworking, Culinary Lab & more).
Today, Spark has 70 hospitality, tech and public institutions partners, works on more than 100 applied research projects, incubates more than 50 start-ups and organizes 10 events per year, creating a unique innovation network in Hospitality.



94%
of students get several job offers after graduating
1/3
of Les Roches Alumni become entrepreneurs

School news
- Glion Institute of Higher Education
New Glion Institute of Higher Education Bachelor’s in Luxury Business to provide a pathway to high-level leadership careers
This program delivers the combination of hard and soft skills required to lead in the modern workplace. Business elements cover areas such as corporate finance, digital marketing, data analysis, and strategic brand management; while soft skills will help develop communication, talent management, and change management. Montreux, 28th March 2023 -
Glion Institute of Higher Education has today announced the launch of a new Luxury Management Bachelor degree, based at its Switzerland campuses, which will open doors to a career in the multi-faceted luxury industry.
From working in a Michelin-starred fine dining restaurant to studying courses devoted to luxury Attitudes and Etiquette and Luxury fashion design, students on the BBA will acquire the knowledge and skills that they need to forge a successful career in the luxury segment of their choosing.
Career pathways open to students graduating from this three-and-a-half-year program include personal luxury goods; luxury retail; luxury brand marketing; yachts, private jets, automobiles; private banking; luxury hospitality; bespoke events; high-end health and wellness clinics, real estate investment; and fine dining, food and wine.
The seven-semester program, which is now recruiting for a September 2023 start, will incorporate two professional internships. For the first, in semester two, students will venture into the world of luxury hospitality, where the customer experience delivered is now the model for the wider luxury industry. The second will allow students to reflect on managerial competencies in the workplace, providing a foundation for their final two semesters of study.
With business-focused academic learning during underpinning the BBA, a key feature of this program is the breadth of direct industry exposure it offers, including a field trip; visits to luxury stores and manufacturing facilities; industry roundtables; and an entrepreneurial challenge.
Additionally, during their Bachelor Thesis or Applied Business Project, students will have the opportunity to review real-life business challenges and/or trends. In the Applied Business Project, they collaborate with a ‘client’ company from the luxury industry, under the guidance of a Glion Institute of Higher Education faculty supervisor.
This program delivers the combination of hard and soft skills required to lead in the modern workplace. Business elements cover areas such as corporate finance, digital marketing, data analysis, and strategic brand management; while soft skills will help develop communication, talent management, and change management.
It begins with an immersion into the world of luxury, with introductory taught modules combined with real-world experience of luxury service an on-campus restaurant Maison Décotterd plus a two-week Luxury Gastronomy and Hospitality Masterclass.
“Our Bachelor’s degree is the perfect preparation for a high-level leadership career in the international luxury industry,” said Frédéric Picard, Managing Director of Glion Institute of Higher Education. “This uniquely specialised degree – combined with professional experience of the internships – will open doors to the most selective luxury employers; for whom rigor, expertise and experience are prized assets.
“From the Michelin-starred majesty of our Maison Décotterd to the exceptional range of luxury brands we are proud to partner, there is simply no other institution which combines academic excellence and luxury status in the way that we do.
“As specialists in luxury and hospitality business education, this is an exciting development that we expect will attract interest from students all over the world. It will open doors to dream roles that would simply not be available to holders of more generalist business degrees.”
The full BBA Luxury Business modules are:
SEMESTER 1
Foundation: Luxury x Hospitality (Introduction to the World of Luxury, Business Fundamentals, Luxury Hospitality, Luxury Fine Dining Experience, Business Applications).
Glion
SEMESTER 2
Professional Immersion (24-week internship in the hospitality industry, Reflection on Practice).
SEMESTER 3
Luxury Management I (Economics and Sociology of Luxury, Ultra-Luxury Products and Experiences, Luxury Fashion Design, Luxury Marketing Essentials, Talent and HR Management, Analyzing Financial Statements, IT Business Tools, General Education Elective).
Bulle
SEMESTER 4
Luxury Management II (Business Trends in Luxury, Products and Services, Data Analysis for Decision Makers, Design Thinking for Luxury, Integrated Digital Marketing, Legal Environment of Luxury Industries, Corporate Finance, General Education Elective).
Bulle
SEMESTER 5
Management Practice (24-week internship in the luxury industry, Business Report).
SEMESTER 6
Strategic Luxury Leadership (Strategic Management of Luxury Brands, Retail and Other Physical Distribution Channels, Building Brand Equity in Luxury, Managing Change in Luxury Organizations, Business and Academic Research Methods, International Markets and Finance, Supply Chain Management).
Bulle
SEMESTER 7
Luxury in the Digital Age (Harnessing Luxury’s Omnichannel Opportunity, Designing a More Sustainable Luxury, New Technologies in the Luxury Business).
Bulle
Visit the website of Glion Institute of Higher Education for more information on the Bachelor’s in Luxury Business
About Glion Institute of Higher Education
Founded in 1962, Glion Institute of Higher Education is a Swiss institution offering bachelor’s and master’s degrees in hospitality, luxury and finance to an international student body across three campuses in Switzerland and London, UK.
Glion is ranked among the world’s top five higher education institutions for hospitality and leisure management since its entry in the ranking in 2018. (QS World University Rankings by Subject, 2023).
Part of Sommet Education, worldwide leader in hospitality education, Glion is accredited by the New England Commission of Higher Education (NECHE).
For more information, visit glion.edu












